Social Media Automation Platform

Social Send

Social Media Scheduling & Automation from Browser or Dashboard

Social Send is a social media automation and marketing platform that helps businesses schedule posts, manage campaigns, and improve engagement across multiple social channels.

We built the entire frontend — a web app and a Chrome Extension — integrated with Firebase Functions for a fast, intuitive, serverless experience.

Project Overview

Social Send is a social media automation and marketing platform designed to help businesses schedule posts, manage campaigns, and improve engagement across multiple social channels.

The solution includes a web application and a Chrome Extension, enabling users to create and publish content seamlessly without switching tools or tabs.

Our team was responsible for building the entire frontend, integrating with Firebase Functions, and delivering a fast, intuitive experience optimized for productivity and social workflow efficiency.

Frontend & Integration

Engagement

Firebase (Serverless)

Infrastructure

Social Media Marketing

Industry

Web App & Chrome Extension

Platform

Client Challenges

The client needed a powerful yet simple tool that could:

01

Allow users to create and publish posts directly from Chrome

02

Schedule content across platforms effortlessly

03

Manage media, captions, hashtags, and drafts

04

Automate workflows for social engagement

05

Provide analytics and insights

06

Ensure easy onboarding for non-technical users

Additionally, the tool needed to operate without heavy server infrastructure, making Firebase a natural fit for the backend.

Our Approach

We collaborated closely with the client's marketing and product team to:

  1. Step 1

    Map out user flows for content creation and scheduling

  2. Step 2

    Build a unified Vue.js web app + Chrome Extension

  3. Step 3

    Implement Firebase-based backend logic and automation

  4. Step 4

    Focus on performance, simplicity, and ease of use

  5. Step 5

    Ensure real-time sync between the extension and dashboard

The result: a clean, modern platform designed for productivity and social media consistency.

Key Features Delivered

Chrome Extension for On-the-Go Posting

  • Create and schedule posts from any webpage
  • Save drafts instantly
  • Upload images and captions
  • Quick-access shortcuts for power users

Social Media Scheduling Tool

  • Calendar-based scheduling
  • Queue and bulk publish capabilities
  • Automatic time zone management

Campaign Management

  • Organize posts by campaign or brand
  • Analyze performance metrics
  • Optimize content strategy

Media Library

  • Upload and store assets
  • Manage images and videos
  • Reuse content across campaigns

Automation Workflows

  • Auto-posting based on templates
  • Suggested best posting times
  • Auto-hashtag recommendations (client-provided logic)

Analytics & Insights

  • Engagement statistics
  • Activity timeline
  • Publishing history overview

Technology Stack

Frontend

Vue.jsTailwindCSSChrome Extension ArchitectureModular Reusable Components

Backend

Firebase FunctionsReal-time Updates & Serverless Compute

Database

Firebase Firestore

DevOps & Deployment

Firebase HostingSecure Deployment Pipeline

Project Gallery

Explore the visual design and user interface of Social Send, showcasing the web dashboard, Chrome Extension, and scheduling tools.

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Our Main Contributions

Built the full Vue.js web dashboard

Developed the Chrome Extension for publishing and automation

Integrated with Firebase Functions and Firestore

Designed UI/UX optimized for fast workflows

Created scheduling and automation logic

Implemented analytics and real-time sync

Impact & Results

Allowed businesses and creators to manage content quickly and consistently

Eliminated the need for switching between multiple tools

Improved productivity through templates and scheduling automation

Enabled marketing teams to plan and track campaigns in one place

Reduced operational overhead with a fully serverless backend

Social Send now operates as a lightweight yet powerful social media automation tool, giving users the flexibility to manage content from anywhere — browser or dashboard.

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